Website for a physiotherapy practice
Patients search by complaint, not by practice name. A practice with a page per complaint — knee, back, shoulder — and visible availability gets found and called sooner.
In short
- A page per complaint instead of one general text
- Book without a referral
- Reimbursement per insurer made clear
How it works in this industry
Since direct access patients search for themselves, and they search by complaint: knee pain, lower back pain, shoulder after a fall. Practices with only a 'treatments' page miss those searches entirely — while that visitor wants an appointment within the week.
Then there is insurance. Confusion about reimbursement, referrals and session counts creates calls that cost your assistant hours. A page explaining that per insurer pays for itself in calm at the desk.
What usually goes wrong
- A single 'treatments' page nobody searches for
- Confusion about referral and reimbursement
- Waiting times that only surface by phone
What Plaincodelab builds
Complaint pages with explanation, duration and expectations
Online booking per therapist and specialisation
Overview of reimbursement per insurer
Digital intake beforehand, stored securely
This is what a physiotherapy practice usually needs first — not a fixed list. Want something else, Plaincodelab builds that just as well: a webshop, a client portal with logins, a quote calculator, an extra language, a link to the system you already use or an app alongside your site. Describe what you have in mind and PCL will tell you what it costs and what it returns.
- Add a webshop
- Client portal with logins
- Quote calculator
- Online payments
- Extra languages
- Link to your current system
- Vacancies and applications
- Newsletter
- App alongside your site
- Multiple locations
What it delivers
- Found by complaint instead of by practice name
- Fewer calls about reimbursement and referrals
- Intakes completed in advance, so more treatment time
What clients search for
These are the questions and searches people in this industry use to find a builder. Every Plaincodelab page is written in that language, not in jargon.
- physiotherapy [town] without referral
- knee pain physio near me
- lower back pain treatment cost
- physiotherapy insurance cover
- sports physiotherapist [town]
What to look for when choosing
- Does every common complaint have its own page?
- Can a patient choose by specialisation?
- Is reimbursement explained per insurer?
- Is intake data stored encrypted?
Frequently asked questions
May I run an intake online?
Yes, provided it is stored encrypted and limited to what is needed. PCL sets retention and access so you meet the requirements.
Can I show specialisations per therapist?
Yes. The patient picks the complaint and only sees therapists specialised in it, with their next free slot.
How many complaint pages make sense?
Start with the eight complaints you see most. That usually covers the bulk of your intake.
May we allow booking without an intake?
Yes, with a short screening in the form. The full intake happens in practice or digitally beforehand.
Physiotherapy
Discuss your project
Describe what is on the table. Plaincodelab replies personally with a proposal for a first talk.