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PCL

By industry

Website for a hotel or B&B

Every booking through a platform costs commission. Your own site showing live availability and taking direct bookings earns that back within ten guests.

In short

  • Book direct without commission
  • Live availability per room
  • Multilingual, because guests come from afar

How it works in this industry

Booking platforms bring guests, but they keep fifteen to eighteen percent — and they keep the guest data. Your own booking module changes that balance: a guest who already knows you books directly the second time, and that booking is fully yours.

The condition is that it must be as easy as on the platform. That means live availability, rates in sync with your channels and booking in three steps. And it means multilingual: guests from Germany or the UK book in their own language or not at all.

What usually goes wrong

  • Total dependence on booking platforms
  • Rates out of sync with the channels
  • Guests who cannot read your language

What Plaincodelab builds

01

Booking module with availability and payment

02

Link to your channel manager so rates match

03

Room pages with photos, facilities and policies

04

Multilingual site with its own address per language

This is what a hotel or b&b usually needs first — not a fixed list. Want something else, Plaincodelab builds that just as well: a webshop, a client portal with logins, a quote calculator, an extra language, a link to the system you already use or an app alongside your site. Describe what you have in mind and PCL will tell you what it costs and what it returns.

  • Add a webshop
  • Client portal with logins
  • Quote calculator
  • Online payments
  • Extra languages
  • Link to your current system
  • Vacancies and applications
  • Newsletter
  • App alongside your site
  • Multiple locations

What it delivers

  • Bookings without commission, with guest data that stays yours
  • Rates in sync everywhere, so no overbookings
  • Foreign guests booking in their own language

What clients search for

These are the questions and searches people in this industry use to find a builder. Every Plaincodelab page is written in that language, not in jargon.

  • hotel [town] book direct discount
  • bed and breakfast with parking
  • hotel with EV charger near me
  • last minute stay [town]
  • hotel for business guests invoice

What to look for when choosing

  1. 01Can the site connect to your channel manager?
  2. 02Can a booking be completed in three steps?
  3. 03Does the site work in your guests' languages, with its own address per language?
  4. 04Can you set direct-booking offers yourself?

Frequently asked questions

Can the site link to my channel manager?

Usually yes. Availability and rates then stay in sync with the platforms and overbookings are avoided.

Does direct booking really pay off?

Yes, once you remove the commission. A discount for booking direct is still cheaper than the platform fee.

How do I persuade guests to book direct?

With a small benefit the platform cannot offer: late check-out, breakfast or a few percent off. That costs less than the commission.

What if I have no channel manager?

Then you manage availability directly in the site. With more than one sales channel a channel manager becomes sensible over time.

Hotels and B&Bs

Discuss your project

Describe what is on the table. Plaincodelab replies personally with a proposal for a first talk.

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