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PCL

By industry

Website for a restaurant

Guests check three things on their phone: the menu, the opening hours and whether there is a table tonight. Anything in between costs you a booking.

In short

  • Menu as text, not as a PDF
  • Book without a detour through a portal
  • Opening hours accurate per day

How it works in this industry

Most restaurant sites are built for the owner, not the guest. An intro with music, a full-screen mood photo and then, somewhere at the bottom, the menu as a PDF. Meanwhile the guest is on the street with a phone wanting three things: opening hours, menu and a table.

Whoever puts those three at the top wins. On top of that, a PDF is not read by search engines and certainly not by the language models that now give restaurant advice. A menu as text does get quoted — including your specialities and allergens.

What usually goes wrong

  • A PDF menu that is unreadable on mobile
  • Bookings through a third party that takes commission
  • Holiday hours mentioned nowhere

What Plaincodelab builds

01

Menu you update yourself, with allergens

02

Your own booking system without per-guest commission

03

Opening hours with holiday exceptions

04

Separate pages for lunch, drinks and groups

This is what a restaurant usually needs first — not a fixed list. Want something else, Plaincodelab builds that just as well: a webshop, a client portal with logins, a quote calculator, an extra language, a link to the system you already use or an app alongside your site. Describe what you have in mind and PCL will tell you what it costs and what it returns.

  • Add a webshop
  • Client portal with logins
  • Quote calculator
  • Online payments
  • Extra languages
  • Link to your current system
  • Vacancies and applications
  • Newsletter
  • App alongside your site
  • Multiple locations

What it delivers

  • Bookings arriving directly, with no commission per guest
  • A menu that gets found and quoted, AI assistants included
  • Fewer calls about opening hours and holidays

What clients search for

These are the questions and searches people in this industry use to find a builder. Every Plaincodelab page is written in that language, not in jargon.

  • restaurant [town] book tonight
  • lunch with terrace near me
  • gluten free dining [town]
  • restaurant for groups of 20
  • kitchen open until 10pm

What to look for when choosing

  1. 01Is the menu on the site as text, not as a PDF?
  2. 02Can you change dishes and prices yourself?
  3. 03Does a booking cost commission per guest?
  4. 04Can you set exceptional hours for holidays?

Frequently asked questions

Do I have to stay with a booking platform?

No. Your own system costs no commission per guest and the data stays yours. If you want to keep the platform, PCL can embed it cleanly.

Can I update the menu myself?

Yes, from your phone. Changes are live immediately, including allergens and daily prices.

Can I take direct bookings alongside my platform?

Yes. Many restaurants run both for a while and see for themselves what share comes in directly.

How much does speed really matter?

On the street, on mobile data, one second decides whether someone clicks on to the next place. It is the difference between being found and being chosen.

Restaurants

Discuss your project

Describe what is on the table. Plaincodelab replies personally with a proposal for a first talk.

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