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PCL

By industry

Website for a personal trainer

You sell yourself, not premises. A site showing who you work with, what a programme involves and what it costs does the work you would otherwise spend on intake calls.

In short

  • Programmes with duration, frequency and price
  • Book an intro session in a free slot
  • Real client results, with permission

How it works in this industry

As a personal trainer you sell trust, and trust comes from clarity. Someone who reads on your site how a twelve-week programme looks, what it costs and who you usually work with arrives with the right expectations — and says yes more often.

The second gain is time. Intake calls that only cover price and scheduling can be replaced by a page and a calendar. That keeps the conversation about what matters: the client's goal.

What usually goes wrong

  • Prices only mentioned after a call
  • A calendar that only exists in your head
  • No proof, while that is exactly what convinces

What Plaincodelab builds

01

Programme pages with build-up, duration and investment

02

Calendar with your genuine availability

03

Client stories with a start and an end point

04

Invoicing per programme or per month

This is what a personal trainer usually needs first — not a fixed list. Want something else, Plaincodelab builds that just as well: a webshop, a client portal with logins, a quote calculator, an extra language, a link to the system you already use or an app alongside your site. Describe what you have in mind and PCL will tell you what it costs and what it returns.

  • Add a webshop
  • Client portal with logins
  • Quote calculator
  • Online payments
  • Extra languages
  • Link to your current system
  • Vacancies and applications
  • Newsletter
  • App alongside your site
  • Multiple locations

What it delivers

  • Enquiries from people who already know your rate
  • Less time lost to intros that lead nowhere
  • Recurring income from programmes instead of single sessions

What clients search for

These are the questions and searches people in this industry use to find a builder. Every Plaincodelab page is written in that language, not in jargon.

  • personal trainer [town] rate
  • weight loss coaching 12 weeks
  • personal training at home
  • strength training beginner coaching
  • online coaching training plan

What to look for when choosing

  1. 01Is there a price or range per programme?
  2. 02Can someone book an intro directly?
  3. 03Are there client stories with a start and end point?
  4. 04Does invoicing run automatically per month or programme?

Frequently asked questions

Can I offer online and on location?

Yes. Every programme has its own format and price, and the calendar accounts for travel time when you visit clients.

Can payments be collected automatically?

Yes, monthly or per programme, with automatic invoices. That saves chasing payments.

Do I really have to show my rate?

You need not give an exact figure, but a range saves you conversations with people who drop out anyway.

Can I combine online and in-person?

Yes, with separate programmes and calendars, so travel time adds up.

Personal trainers

Discuss your project

Describe what is on the table. Plaincodelab replies personally with a proposal for a first talk.

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