Website for a law firm
People search for their problem, not your firm's name. A page per practice area, written in plain language, brings in exactly the cases you are good at.
In short
- A page per practice area in plain language
- Book a first talk without friction
- Fees and legal aid clear in advance
How it works in this industry
People seeking legal help are rarely lawyers. They search 'can my employer dismiss me' or 'what does a divorce cost' — not 'employment law' or 'family law'. Sites that only list practice areas are therefore structurally missed by the people who need help.
What does work: describing per situation what is at stake, the steps involved, how long it takes and roughly what it costs, including whether someone qualifies for legal aid. That is not advertising but information — and precisely why it gets quoted, AI assistants included.
What usually goes wrong
- Legal jargon that scares visitors off
- No clarity about costs or legal aid
- Only a generic contact form
What Plaincodelab builds
Practice area pages with explanation, process and duration
Intake form per case type
Fees, legal aid and court costs explained
Secure document upload
This is what a law firm usually needs first — not a fixed list. Want something else, Plaincodelab builds that just as well: a webshop, a client portal with logins, a quote calculator, an extra language, a link to the system you already use or an app alongside your site. Describe what you have in mind and PCL will tell you what it costs and what it returns.
- Add a webshop
- Client portal with logins
- Quote calculator
- Online payments
- Extra languages
- Link to your current system
- Vacancies and applications
- Newsletter
- App alongside your site
- Multiple locations
What it delivers
- Cases from people who searched their problem, not a legal term
- Fewer first meetings spent on costs instead of substance
- Documents arriving securely instead of by email
What clients search for
These are the questions and searches people in this industry use to find a builder. Every Plaincodelab page is written in that language, not in jargon.
- lawyer [town] instant dismissal
- average divorce lawyer cost
- legal aid eligibility conditions
- personal injury lawyer no win no fee
- employment dispute lawyer first consultation
What to look for when choosing
- Are the pages written in the client's language?
- Does each case type show indicative cost and duration?
- Is there an intake form per practice area?
- Can documents be supplied encrypted?
Frequently asked questions
May I receive case details online?
Yes, provided it is encrypted and limited to the first assessment. PCL sets retention and access carefully.
Why a page per practice area?
Because someone with an employment dispute uses different words than someone divorcing. Each page catches its own query and its own worry.
May I state prices as a lawyer?
Yes, provided you make clear it is indicative and what it depends on. It sets expectations you will not have to correct later.
Is an online intake secure?
Yes, with encryption and a limited retention period. Safer than the attachment that now arrives unsolicited by email.
Law firms
Discuss your project
Describe what is on the table. Plaincodelab replies personally with a proposal for a first talk.